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I'm Jennifer Roche. Bowerbird is the writing and communications agency I started and run. When you call or email, Tweet or connect via Linkedin, you get me.
What I do.
I specialize in writing, editing, and creating visual and digital solutions for higher ed institutions, think tanks, non-profits, and businesses that serve these areas. I also focus on grant writing & development and project management.
My clients include leading institutions, such as Climate Policy Initiative-Rio, Becker Friedman Institute for Research in Economics at the University of Chicago, UC Hastings Law, MIT, Booth School of Business, Current Water, and media outlets such as Entrepreneur and SciArt.
What I've done.
The experience I bring to all of your projects has been gained through my work as a consultant and on-staff positions at great organizations.
I am the former Communications Director for the Consortium on Financial Systems and Poverty at the University of Chicago. This global economics research initiative was funded through a multi-million dollar grant from the Bill & Melinda Gates Foundation to the University of Chicago. Economist Robert M. Townsend of MIT served as principal investigator and faculty director.
I also served as the digital content producer of About.com Chicago (when it was owned by The New York Times). As their digital producer, I wrote hundreds of blog posts and feature articles, and I tripled year-over-year site traffic.
Prior to launching Bowerbird, I worked as an Executive Editor and Content Strategist in higher education for The McGraw-Hill Companies, and as an Executive Editor at Mosby Medical Publishers. In these roles, I was responsible for managing content assets valued at more than $8M, annually acquiring content with more than $1M revenue goals, negotiating acquisitions, serving as author liaison, and meeting deadlines and budgets. I consistently earned honors to the Chairman’s Council for Outstanding Editors for meeting signing and management goals.
I earned a Master of Liberal Arts at the University of Chicago and a B.S. in finance from the University of Illinois at Urbana-Champaign.
I have written about everything from the price theory approach in economics to climate policy and agricultural productivity to hotel apps to chatbots to multimedia art installations.
I I love to spend time with my family, play tennis, and ride my bike. I write creatively, including poetry. I volunteer for the Alliance for the Great Lakes and help lead their beach-cleanup every September at North Avenue Beach.